Algeria: Mobilis will invest $ 2 billion to increase its market share from 29 to 45% in five years
The public mobile phone operator Mobilis will invest $ 2 billion (142 billion DA) over five years to modernize its equipment and increase its market share from 29 to 45%. This investment is made up of 87% equity, the remainder will be made by bank loans. Furthermore the transition to IP mode, Mobilis will renew its 5,200 BTS to cover 3G and 34, and reach 9,000 BTS within 5 years, according to its CEO Saad Damma.
This investment is made up of 87% equity, the remainder will be made by bank loans. Furthermore the transition to IP mode, Mobilis will renew its 5,200 BTS to cover 3G and 34, and reach 9,000 BTS within 5 years, according to its CEO Saad Damma.
"Our goal is to reach 45% market share with this investment," which will run until 2016, told Mr. Damma APS, recently appointed head of the incumbent mobile . The objective of Mobilis in terms of market share is possible to achieve particularly if the regulator intervenes, as is done throughout the world to balance the market and prevent the domination of one of the operators, he indicated. The public operator currently holds 29% market share in mobile telephony with almost 11 million subscribers. The investment will be equity of the operator who will take on its own 87% of the financing plan (142 billion DA), the rest will be financed by bank loans, says Damma. This investment plan over five years is intended primarily to finance the modernization of the network of the incumbent to reduce its operating costs, he added. Mobilis, which operates a monolithic telecoms, acquired since 2004, will offer the Next Generation Networks (Next Generation Network - NGN), enabling it to switch from multiplexing (TDM - Time Division Multiplexing) mode to IP (Internet protocol). This transition to IP will end network congestion and increase its transport capacity, as the CEO of Mobilis. On the radio part, which is network coverage, Mobilis will renew its 5200 base stations (Base Transceiver Station, BTS) spread over the country. The most interesting investment that Mobilis will make in the BTS, the relay is to be acquired in this framework can work with different types of technology (2G, 3G, and 4G Long Term Evolution, LTE). These stations can support multiple standards all types of technologies just by changing some software modules, as opposed to the current BTS that only work with the technology of second generation (2G).